As an industry pioneer, we are regularly talked about in both local and global press. Here are some of our favorite mentions:
SkyNews
In February 2008, SkyNews Correspondent, Dominic Waghorn, interviewed Keta Keta founder and Creative Director, Gil Lavie, about the “viral ad bug.” You can read and see the interview here.
EuroMonitor International
“Viral Marketing: Is Your Message Contagious Enough?” Download the article in PDF
AdRants
AdRants is a publisher of marketing and advertising news with an attitude. The AdRants team loves reviewing our ads, and frequently writes them up.
- The Holy and the Hot Keep Israel Away from World Cup
- OMG! The LastMinuteTravel Video that YouTube Banned
- Flying Pool Babe Dumps Balding GuyGive a few more links from below and make sure to include the big brands as Merck.
- Jewish Social Network Gets James Bond-Style Promotion
Israel21c
Israel21c is a website about Israeli innovation, culture, media and startups. In June 2008, they covered Keta Keta in an article about Israeli video pioneers. You can read the article here.
The Plugg
Jeff Pulver, a true pioneer in VOIP technology and a leader pf the TV on net revolution, wrote this article about us on The Plugg, a music and entertainment community, in June, 2007. Ever Wondered Where Viral Videos Come From?
Bits and Bytes
Janis Mara’s article about the launching of the Viral and Buzz Marketing Associate that we are founding members of. The group aims to encourage collaboration, develop best practices and dispel myths surrounding viral marketing, thereby giving it more credibility in the eyes of traditional marketers. Viral and Buzz Marketing Association Launches
See the article in Japanese on Internet.japan.com.
See the article in German on Persoenlich.com.